Crop X: Using NASA Technology to Optimize Potato Farming and Marketing Decisions

Crop X is a small company that uses NASA image processing technology to help farmers in the Columbia Basin region of Oregon make informed marketing decisions. By analyzing satellite images, Crop X can count the number of potato fields and estimate total yield, allowing farmers to determine whether to sell or wait for a better price. They are also working with NASA to provide more timely imagery that will help farmers identify and address problems in their fields before they become serious.